West Brom head coach Tony Mowbray said his team must become more ruthless after the 1-1 Sky Bet Championship home draw with Hull.
Isaac Price’s 68th-minute volley was his first goal in English football but Hull substitute Abu Kamara equalised in the 80th minute to make it 18 draws for the Baggies – more than any team in the top six tiers.
The visitors were then denied three times by Albion goalkeeper Joe Wildsmith late on at The Hawthorns.
Albion missed first-half chances through Adam Armstrong twice, Mikey Johnston and Karlan Grant, while John Swift hit the bar just after the restart then Hull goalkeeper Ivor Pandur denied Price.
“I’m left frustrated and disappointed,” said Mowbray. “Did they deserve a draw? Maybe from what they did late on, but we have to be more ruthless and have more end product.
“We had 16 shots but only three on target. From that amount of shots we have to hit the target seven or eight times, not three.
“I was frustrated that we were not two or three goals up because at 1-0 you’re always susceptible to conceding one to a bit of quality.
“We should have scored more in the first half – you can’t have 60 to 70 per cent possession and not have enough shots or work the goalkeeper for the positions we got into. We have to find the answers to that.
“Our keeper made saves late on but it felt like we were the dominant force, yet we have to be more clinical.”
Former Standard Liege utility man Price’s bouncing volley from just outside the box put the hosts ahead after Charlie Hughes headed away Mikey Johnston’s corner.
“It wasn’t one of those aesthetically pleasing volleys, it was a straight shot really, and then the one after that (which went wide) was very similar,” added Mowbray.
“I wish he’d have had the same technique for the second one.”
Kamara bundled home after fellow substitute Kasey Palmer’s header across goal from Lewie Coyle’s deep cross.
“Isaac is disappointed at the goal we lost because it went over his head,” added Mowbray.
“I said to him that maybe he’s got to move his feet quicker and flick it away for a corner. You can’t let it go over your head and allow someone to head it across the box. That’s his job, that’s his position today, but he’s not a right-back.”
Wildsmith tipped away Joe Gelhardt’s shot, substitute Lincoln Henrique’s angled follow-up and then foiled Kamara in a one on one.
Hull are three points clear of the relegation zone and head coach Ruben Selles hailed the impact of Palmer and Kamara – who combined for the equaliser – and Lincoln, who was denied a late winner.
He said: “In the first half they (West Brom) were really good and we had difficulty holding them.
“But from the start of the second half we were better and competitive, although we conceded a goal from the corner.
“With the substitutions, we changed the dynamic of the game. We scored one goal and could have scored a second.
“We showed we had come for the three points. We made the game about us as we got better and better.
“We proved – as we have done in a lot of games – that we are as competitive as anybody.
“I am happy because of that performance – the team is starting to look solid.”
